講義内容詳細:ツーリズムマネジメント[英語講義]

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年度/Academic Year 2022
授業科目名/Course Title (Japanese) ツーリズムマネジメント[英語講義]
英文科目名/Course Title (English) Tourism Management[in English]
学期/Semester 前期 単位/Credits 2
教員名/Instructor (Japanese) 三浦 知子
英文氏名/Instructor (English) MIURA Tomoko

講義概要/Course description
This course introduces students to the fundamental concepts of tourism, with stress on the dynamic benefits tourism development brings to the communities.  This study on tourism begins from understanding the four basic elements that create the tourist movement; namely i) tourism destination, ii) tourism information, iii) tourism transport, and iv) the tourist.  Tourism management is an act of optimizing the distribution of these elements to maximize the impact of tourism to the community.  Many tourist destinations will be used to illustrate the condition of international and domestic tourism development cases.
達成目標/Course objectives
Students will be able to discuss the importance of tourism, with stress on benefits and adverse effects of tourism.
Students will have the basic knowledge of tourism promotion and tourism management.
履修条件(事前に履修しておくことが望ましい科目など)/Prerequisite
Be curious about the social issues.
授業計画/Lecture plan
1
授業計画/Class Orientation; definition of tourism (will be on-demand)
事前学習/Preparation Read "White Paper on Tourism in Japan, 2021 (Summary)" and think about the current and future tourism of the world. 

https://www.mlit.go.jp/kankocho/en/siryou/content/001444410.pdf
事後学習/Reviewing Review the class, and think about the importance of tourism for each destination.
2
授業計画/Class Understanding Tourism 
事前学習/Preparation Prepare for talking about your personal trip:  why did you decide to go on a trip? To whom did you pay during your trip?
事後学習/Reviewing Review the definition of "Tourism" or related words. Read a tourism related article in web site. 
3
授業計画/Class Benefits of tourism
事前学習/Preparation Recall your personal trip:  what did you get from the trip.  Prepare to talk about them in class.
事後学習/Reviewing Review the class and think about the benefit of the foreign tourists to Japan.
4
授業計画/Class Tourism Demand (will be on-demand)
事前学習/Preparation Think about the differences between "products" and "service."  What products did you buy today, and what service did you buy?
事後学習/Reviewing Review the main characteristics of each tourism demand.
Compare the Suppliers in Japan and in other countries. 
5
授業計画/Class Tourism Suppliers
事前学習/Preparation Recall one of your recent trips:  be prepared to tell what payments you made during the trip.
事後学習/Reviewing Calculate the amount of payment by Japan's inbound tourists by sectors explained in the class.
6
授業計画/Class Intermediaries in the Tourism System
事前学習/Preparation Think about our countries feature.
事後学習/Reviewing Review the class and think about the role of Intermediaries in the Tourism System.
Think about the benefit of the tourism in Japan.
7
授業計画/Class The Economic Impacts of Tourism 
事前学習/Preparation Recall your personal trip:  what did you get from the trip.  Prepare to talk about them in class.
事後学習/Reviewing Review the benefit of the inbound tourism in Japan.
8
授業計画/Class The Social and Cultural Impacts of Tourism (will be on-demand)
事前学習/Preparation Recall your personal trip:  what did you get from the trip.  Prepare to talk about them in class.
事後学習/Reviewing Review the class and think about the role of socio-cultural tourism.
Think about the benefit of the tourism in Japan.
9
授業計画/Class The Environmental Impacts of Tourism
事前学習/Preparation Think about the environmental issue around the world
事後学習/Reviewing Review the class and think about the environmental sustainability in the tourism.
10
授業計画/Class Destination Development and Management
事前学習/Preparation Study about the words of 'Destination','Development',and 'Management' in English.
事後学習/Reviewing Review the key principles of destination development models.
Think about how important 'Destination Management' is.
11
授業計画/Class Tourism Marketing
事前学習/Preparation If you can, try read some marketing books, or web pages giving hints on marketing.  
事後学習/Reviewing Think what promotions are needed if your community is to revitalize by tourism.
12
授業計画/Class Tourism Management(will be on-demand)
事前学習/Preparation Read some information about DMO in Japan.
事後学習/Reviewing Review the class and compare to DMO and travel agents in Japan.
13
授業計画/Class Tourism management for the local people and public sector involvement
事前学習/Preparation Think about the people who oppose to tourism development:  Prepare to present the reason why they oppose.
事後学習/Reviewing Read recent tourism related articles in newspaper or web site, and find out what we can see how people are trying to create or expand tourism.
14
授業計画/Class Tourism and the Future
事前学習/Preparation Think about the tourism in 2020 and 2021.
事後学習/Reviewing Review the class, and think about the tourism in 2022 and future.
15
授業計画/Class Tourism and the Future in Japan.  Review and final examination
事前学習/Preparation Review what we have learned in the class, and be prepared to present how tourism can contribute to the economy, the society and the people.
事後学習/Reviewing Think about the promotions necessary for Japan after COVID-19.
授業方法/Method of instruction
区分/Type of Class 対面授業 / Classes in-person
実施形態/Class Method 通常型 / regular
補足事項/Supplementary notesClasses will be conducted in English. Students will learn about the past,current and future tourism management. Students are expected to read as well as complete assignments to prepare them to discuss the topics in class and demonstrate their understanding of the topics lectured in previous classes.

※The classes will mostly be conducted face-to-face,but some will be conducted for on-demand. 

活用される授業方法/Teaching methods used
成績評価方法/Evaluation
1 平常点 In-class Points 60% During the term, students will complete assignments on related topics of the Tourism Management. These assignments will demonstrate student comprehension of required reading materials. Students will also participate in the discussions on topics or in the presentations to evaluate their ability to present and understand each topic. Short comments will be made as the feedback after discussions or presentations. Students must attend 10 or more classes. Attitudes in group discussion (20%), Assignments (40%) 
2 試験 Exam 40% Final Examination (40%).
教科書/Textbooks
 コメント
Comments
1 No text books will be used. Handouts will be used when necessary.
参考書/Reference books
 コメント
Comments
 
1 Additional materials will be provided for each unit.
メッセージ/Message
I will answer any questions via e-mail.
その他/Others
Class taught by faculty who have hands-on experience.The instructor has a business experience in the travel industry.  The teachings of the class will be punctuated by episodes from the actual tourism jobs.

キーワード/Keywords
tourism     tourism promotion     destination development and management